When you’re marketing flowers to millennials, particularly in current times, it’s crucial to know their purchasing barriers. A study published by AFE and the Floral Marketing Research Fund contains a wealth of data on these barriers and how to overcome...
Schaefer Wholesale Florist (SWF) has been serving the Mid-Atlantic area since 1958 as an importer-broker of fresh-cut flowers from around the world. SWF happily serves event and wedding planners, and retail flower shops throughout the region.
DeRuiter’s SUPER SUN cut rose variety is a large flower which has no scent. It has a standard amount of thorns on each stem, very few slide shoots, and a normal mildew sensitivity range.
Generation to generation, though many things change, many things do stay the same. No matter what decade you were born in, when you think of flowers you immediately connect with memories and moments throughout your life.
Ecommerce is a huge global business, reaching $3.5 trillion by the end of 2019 and looking to hit $4.2 trillion by the end of this year.
It’s no surprise that people are doing most of their shopping online these days, and that very much includes ordering flowers.
2020 has been an attention-grabbing year for Facebook, with calls for more transparency and ethical business practices. With all the changes to Facebook has made, they’ve also added features to make it easier for businesses to sell and promote.
With the world at a bit of a standstill right now, we don’t have to tell you that small businesses are bearing the brunt of the economic pain.
Established in 1961, Louisiana Wholesale Florists, Inc. is the only Louisiana-based wholesale floral co-op. Bill Broussard, Joel Hebert, and Jim Durio formed this cooperative organization to serve the ever-growing needs of florists in Louisiana.
One of Deliflor’s newest creations, Alemani is an intense, dark green, multipurpose chrysanthemum. Alemani’s beautiful, rounded shape completes the Disbud Ball (Sphere) Series, but it also works perfectly as a spray pom, with 8 to 10 flowers per stem.