Sure, we’re in the middle of a pandemic, and things have been unpredictable. There’s no way of knowing when—or if—things will go “back to normal” for the floral industry
Last year, nobody could have predicted that the next Mother’s Day would land smack in the middle of a global pandemic. Going into Mother’s Day 2020, who knew what the...
A few months ago, the term “social distancing” was relatively unknown; now, it’s a permanent part of everyone’s vocabulary. Social distancing brings with it a host of mental, physical, and...
With St. Patrick’s Day soon approaching, you may wonder how to promote your floral services on this distinctly green holiday. Well, knowing the most common flowers used on St. Paddy’s...
It’s that time again: Love is in the air, and with all that love comes a whole lot of flowers! Valentine’s Day is the number one holiday for sheer volume...
Each year, the Pantone Color Institute announces a Color of the Year after careful research into lifestyle and industry trends. The floral industry follows these trends closely, to ensure we...
With the holiday season coming up rapidly, it’s time to stock up on the flowers you’ll need throughout the fall and winter months. When you’re preparing your orders, make sure...
If you’re looking for ways to make more sales in between the big holidays—and who isn’t—then floral subscription services may just be the perfect solution. Subscription services are all the...
Studies show how flowers can ease stress, provide comfort and help us heal You know that flowers are a beautiful and important part of our lives, but do you know...
Often when you think you’re at the end of something, you’re at the beginning of something else. How lucky am I to have worked my whole life doing something that...