Enjoy a new sensation known as Born Free®️, developed and selected by De Ruiter. With vibrant, bright red petals, this beautiful rose represents love and passion and is ideal for any special occasion. It’s impossible not to fall in love with this new variety!

DeRuiter Introduces Their New Red Rose for Valentine’s Day

Born Free®️ has proven very productive, with no blackening or bruising. This sensational variety has straight stems with almost no thorns, covered with dark green foliage to the top. It also has a very nice shape when it blooms, with an excellent performance.
at the base.

De Ruiter has successfully tested Born Free®️ for sea freight, and it works well after a full pinch with a great comeback. It has very good resistance to illnesses and isn’t susceptible to damage.

De Ruiter’s successful selection plan has been their foundation and most important feature for the past few decades. This selection plan has produced a fantastic assortment of lines to offer their clients a wide range of varieties.

Their policy is to give reliable technical data of proven varieties after years of investigation and many shipments to the Netherlands. They show all their data inside the greenhouses and catalogs, and customers can know and trust this data. Plus, De Ruiter constantly innovates with new systems that make them a trusted choice for growers looking for something new.

We would like to hear your opinion on the selected variety provided by DeRuiter. Please send us an email to marketing@equiflor.com and share your feedback!