June is one of our favorite months at Rio Roses: National Rose Month! We celebrate the beauty and versatility of these incredible blooms every day, but having a month dedicated to them makes it even more special.

You may be wondering how National Rose Month came to be. It was first observed in 1959 when people were trying to build support for making the rose the national flower of the United States. However, it wasn’t until 1986 that President Reagan declared the rose as the US national flower.

Various activities and events take place during National Rose Month to showcase roses’ diversity and cultural significance. These include special exhibitions, events, rose festivals, educational programs, floral displays and competitions, and charity activities.

To celebrate this month, we’ve gathered some fun facts about roses and are giving tips on how your business can profit from this “rosy” month.

10 Fun Facts About Roses
Use these facts to promote roses to your customers and social media followers all month long:

1. Encourage customers to celebrate National Rose Month by offering special discounts or promotions for roses.

2. Organize rose arrangement workshops or classes with step-by-step guidance on different floral designs featuring roses.

3. Create rose-themed displays in your shop, showcasing a variety of types, colors, and arrangements.

4. The world’s largest rose bush is reported as the Lady Banks’ Rose in Tombstone, Arizona, planted in 1885. This bush covers over 8,000 square feet and produces thousands of yellow roses each spring.

5. Roses have been used to make perfume for thousands of years. The oldest known perfume factory was discovered in Cyprus, dating back 4,000 years.

6. In addition to the multitude of cultivated rose varieties, there are over 100 species of wild roses worldwide.

7. After a rose has finished blooming, the vitamin C-rich rose hips (the fruit of the bush) are used to make jams, jellies, and herbal teas.

8. Many cities worldwide hold annual rose festivals to celebrate the beauty of roses. These festivals often feature parades, music, art, and displays of various rose varieties.

9. Rose oil is one of the most expensive essential oils in the world. Bulgaria is one of the biggest rose oil producers on the planet.

10. The rose isn’t just the national flower of the United States; it’s also the national flower of England and the Maldives.

How You Can Profit from National Rose Month
You have a variety of ways to use this month to increase your rose sales. Here are ten easy-to-execute ideas:

1. Encourage customers to celebrate National Rose Month by offering special discounts or promotions for roses.

2. Organize rose arrangement workshops or classes with step-by-step guidance on different floral designs featuring roses.

3. Create rose-themed displays in your shop, showcasing a variety of types, colors, and arrangements.

4. Partner with local rose gardens or nurseries to cross-promote each other during National Rose Month.

5. Launch a social media campaign sharing fun facts about roses, care tips, and customer testimonials about how much they love roses.

6. Hold contests or giveaways where customers can win a beautiful rose bouquet or a gift card to your flower shop.

7. Partner with local charities or non-profit organizations to donate a portion of your sales from rose arrangements to a meaningful cause.

8. Host live floral demonstrations in your shop, where professional florists create stunning rose arrangements in front of an audience.

9. Launch a rose photography contest on social media where customers share their best rose photographs and award prizes for the most creative entries.

10. Offer special rose bouquet subscription services during National Rose Month, where customers can sign up to receive a fresh rose bouquet every month.

National Rose Month is a great time to celebrate the beauty and significance of roses. You can profit from the enthusiasm this month by implementing creative strategies like the ones we’ve outlined here. Embrace the spirit of National Rose Month and watch your business blossom along with these iconic flowers!