Each month, LivRio features an interview with one of the industry’s hottest floral designers, to find out what inspires their creativity and learn about new trends. This month, we interviewed Adam Havrilla, AIFD AAF FSMD CFD.
A bit of background…
Adam Havrilla is an accredited member of AIFD, member of SAF’s Professional Floral Communicators International, and an Illinois Certified Floral Designer. His original and artistic designs have garnered numerous awards, including the coveted 2016 & 2018 Iron Designer title from the International Floriculture Expo.
Throughout his career as a professional floral artist and speaker, Adam has given back to the industry through education and industry involvement. Adam has served as President of the Illinois State Florists’ Association and is currently the President of the National Alliance of Floral Associations.
- When did you start developing these amazing flower designs and where do you get your inspiration?
I began my flower journey 20 years ago in a family-owned flower shop. Early on I realized that I wanted to be a floral designer, I just had to find a way to achieve it. So, I studied with the lead designers at the shop, read every floral magazine available, and took any class I could. Later in my career I was fortunate to start working in downtown Chicago in a design building. This was the moment my life changed as a designer. I was surrounded by amazing interior and fashion design and I couldn’t wait to express it with floral. My vision to design was opened up in a whole new way.
- What is your vision for the new generations when it comes to buying habits, flower trends and flower designs?
The best advice I can give to new generations is to learn about the industry. Take classes, be active in floral associations, take the journey to becoming AIFD. All these opportunities will help you stay on-trend and learn how to be better in business and achieve your goals. The industry is continually evolving, and you need to be part of it. Say “Yes” when asked to attend or volunteer at an event. These relationships and experiences will enhance your career in ways you could never dream of.
- Anything you would like to share about your relationship with Rio Roses?
Rio Roses has always been a staple in my floral designs. I cannot thank Rio Roses enough for producing amazing products and being such a great supporter of the floral industry. You are an example of what keeps our industry moving.