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Rio Floral Programs

Rio offers a variety of programs catered to your floral needs:

Pre-book your farm direct orders for the best prices with our Rio Bite Size program. During the first week of every month, wholesalers will receive advance pricing on some of next month’s products so they can pre-sell directly to their customers. Bite Size highlights products that are in demand that season, or special prices for slower months. Advance prices are based on historical product data averages.

For example, the first week of November, you would receive a list of our specially-priced products for December, giving you almost three weeks to make plenty of pre-sales.

Our marketing team will create brand sales sheets for your customers using your logo and company information.


Through our Rio a La Carte program, we make it easy to customize your orders all year long. Choose from six different menus any desired variety mix, and change it up to three times a year-so you have the right varieties at any given time.


  • Reds and whites in winter for Christmas and Valentine’s Day
  • Whites, yellows, pinks, lavenders, and bi-colors for spring and summer
  • Oranges, corals and yellows for fall


Get the perfect combination of Rio Roses and fillers for all your floral needs.

The Start Me Up package includes 100 Rio Roses plus fillers:

  • Two bunches of Corazon or Freedom roses
  • One bunch of farm-choice white, yellow, or pink
  • Choice of fillers including Aster, Gypsophila, Ohio, Main Blue Limonium or Liatris.


The Color Me Rio Program offers a customized assortment of reds and colors of Rio Roses at a competitive price. You choose the red variety; the farm will choose a white, yellow, pink and novelty variety.


Our Back to Basics quarter box contains 100 total stems of farm choice white, yellow and pink Rio Roses, along with a seasonal variety of red, lavender, or orange. The seasonal variety automatically changes three times a year, giving you the right color roses at the right times of year.


Get eight basic colors all in one box! This convenient mix packs one bunch of red, white, yellow, pink, hot pink, orange, peach and lavender. Back to Basics is an excellent product to stock in your cooler, and makes a great option for retail florists who appreciate the variety.


Our power partnership provides a strategic alliance with a carefully selected group of wholesale florists who want to remain independent and optimize profitable growth.

Working together with our Power Partners, we provide a unique Equiflor Marketing Plan to develop, satisfy, and maintain loyal, profitable customers. We do this by increasing primary demand for Regular Weekly Orders of Equiflor Brands.


  • Learn more about Rio’s brands – Baby Rio Spray Roses, Rio Carnations, and Rio Specialty Flowers
  • Get a ‘hands-on’ look at the latest and greatest Rio varieties
  • See the latest products that could give you a leg up on the competition, including Rio Grande, Rio ‘Buy the Bunch’, and Seasonal RWO programs
  • Discover easy-to-implement, proven marketing ideas that could help increase your sales
  • Find out why Carbone Floral Distributors is the best place for cut flowers, hard goods and plants
  • Learn more about Rio’s brands – Baby Rio Spray Roses, Rio Carnations, and Rio Specialty Flowers

Rio Ice Deep Tissue Hydration

The Rio Ice deep tissue hydration process is a consistent, technically advanced, and controlled method for processing roses. The slow absorption of the accurately formulated flower food used in the Rio Ice process improves flower development and maximizes the intensity of the color. The innovative method gives the consumer a consistently higher quality flower with the longest possible enjoyment value.

High quality flowers with extended vase life performance, delivered in a laborsaving ready-for-use pack. Each bunch is individually inspected to give you the absolute best quality.