Voluminous and hypnotic, the Kiwi Collection offers a whole universe that inspires not only the trade but also florists and end consumers. Kiwi Mellow, Bloom, Cherry, and Chocolate boast distinctive green hairs of different sizes, colors, and characteristics.

Selecta One Extends the Kiwi Line with Kiwi Color

It’s only been a few years since Selecta One introduced their Kiwi line of Dianthus Barbatus, and now the world can’t live without them. These Kiwi varieties stand out thanks to their full round shape, color, texture, stem development, and height.

“We knew we had a great product with interesting characteristics that were lacking in the market, especially regarding shape and color, and we got it right… the response has been incredible,” said Daniela Navarro, Marketing Manager for Selecta Cut Flowers.

Now, to extend the collection and offer flowers with bright, eye-catching colors, Selecta One has introduced Kiwi Colors. With the same properties as the original Kiwis, Kiwi Colors provides a vast array of colors to choose from. Kiwi Colors are fully round, easy to use, effortless, and highly versatile.

As Andre Lek, Selecta Cut Flowers Product Manager, put it: “We are confident that we’re delivering a responsible and assertive product to the market, one that is already proving popular around the world and reaching the high standards that Selecta one is known for.” To make it easy for you to see the latest innovations, Selecta One has created a Dianthus Virtual Tour online. Selecta One is committed to continuously innovating and bringing new varieties to the market, and this virtual tour showcases that commitment.

We would like to hear your opinion on the selected variety provided by Selecta One. Please send us an email to marketing@equiflor.com and share your feedback!