Flowers are the original instant message! Like no other gift, ﬂowers evoke an immediate and positive response. We include ﬂowers in every occasion, holiday, and milestone moment. Flowers just make us feel good, but why? Thanks to Rutgers University we now know that our reaction isn’t just because ﬂowers are pretty. It’s a scientiﬁc fact that ﬂowers in our environment have a constructive and powerful impact on our overall health, well-being, and happiness.
The Rutgers study found a virtually unanimous and universal response to ﬂowers. Some highlights of the study included:
- Flowers send the feelings meter off the charts. Across all groups of participants in the study, receiving ﬂowers incited a genuine smile and responses of happiness, excitement, delight, and gratitude.
- Flowers continue to work their magic long after they are given. Study participants continued to reap the beneﬁts of their gift of ﬂowers reporting that they were less depressed, anxious and agitated. Not just an initial reaction, ﬂowers made people feel a higher sense of enjoyment and life satisfaction for days after receiving them. Flowers are the gift that keeps on giving!
- Flowers create intimate connections. Flowers give happiness not only to the lucky recipient but to the giver as well. The Rutgers study found that ﬂowers were far and away the most appreciated gift. No other common gift such as a candle or fruit compared with the level of initial response or the lasting impression left on the receiver. People who give ﬂowers are considered to be thoughtful, caring, and sentimental.
Scientiﬁcally proven to promote happiness, health, and a calming effect, ﬂowers really are a must have every single day. Making your beautiful ﬂowers last does require a little TLC. For best results we recommend these cares and handling best practices:
- Start with a clean bucket, sanitized with a ﬂoral cleaner such as FloraLife® Floral Cleaner or D.C.D.® Cleaner.
- Fill buckets with cool water mixed with ﬂower food according to manufacturer’s recommendation. Do not put ﬂowers directly into metal/galvanized buckets. Use clean, good quality water and do not use water that has been treated with a water softener as the salt levels can be damaging to ﬂowers. Use a dosing unit that is properly calibrated, or hand mix the solution according to label instructions.
- Remove any foliage that would fall below the solution level.
- If received dry packed, conditioning of stem ends is recommended to prevent blockage and promote uptake. Cut approximately 1” or more off stems. Use clean, sanitized clippers or knife, and treat with FloraLife® Quick Dip.
- If step 4 was done, no need to re-cut stems again. If not, then re-cut stems approximately 1” using clean and sanitized clippers or knife. No cut necessary if you use FloraLife® Express Flower Food.
- Place ﬂowers in previously prepared container.
- Allow minimum 2 hours to hydrate placing buckets in an area with good airﬂow.
- Store in a cooler at 34 – 38° F with a relative humidity of 75-85%
- Avoid getting water on blooms.
- Check water levels daily, add ﬂower food solution as needed.
- Avoid displaying nearing extreme heat, cold, draft, or ripening fruit or vegetables.
- Always remember FIFO (ﬁrst in ﬁrst out) when rotating ﬂowers.
To learn more about care and handling from the ﬂower care experts visit us at: www.ﬂoralife.com